Toothpaste of the Year 2022 - Beauty Innovation Awards. With daily use, Keeko’s antioxidant-rich toothpaste supercharged with Native Australian Kakadu Plum Complex will help fight oral free radicals and strengthen and stimulate gum collagen. Purified Australian sea salt works to neutralise damaging acids whilst Hydroxyapatite, a non-toxic and clinically proven alternative to fluoride helps to remineralise enamel. A deliciously refreshing blend of natural extracts including spearmint, peppermint, anise, thyme, sage, tea tree and nutmeg is sure to become your favourite way to say good morning and good night. - Supports & Stimulates Healthy Gum Collagen Remineralizes Enamel with Hydroxyapatite (COSMOS Certified) Mild Herbal Mint Flavour No SLS, Parabens, or Artificial Colours or Sweeteners Vegan & Cruelty Free Eco Friendly Packaging 100g - Ingredients: Calcium Carbonate, Glycerin, Xylitol, Aqua (water), Hydroxyapatite, Sodium Lauroyl Sarcosinate*, Cellulose Gum, Cocos Nucifera (coconut) Oil, Hydrated Silica, Aroma(flavour)**, Hydroxyacetophenone, Lauryl Glucoside, Sodium Benzoate, Sodium Chloride, Pleiogynium Timoriense (burdekin plum) Fruit Extract, Podocarpus Elatus (illawarra plum) Fruit Extract, Terminalia Ferdinandiana (kakadu plum) Fruit Extract, Stevia, Rebaudiana Extract, Eugenol, Limonene *Derived from coconut **Made from natural extracts of spearmint, peppermint, anise, thyme, sage, tea tree and nutmeg.